Question: Does Google Use Meta Description For Ranking?

How do you write a good description?

Know Who Your Target Audience is.

The first step to writing product descriptions is to define your target audience.

Focus on the Product Benefits.

Tell the Full Story.

Use Natural Language and Tone.

Use Power Words That Sell.

Make it Easy to Scan.

Optimize for Search Engines.

Use Good Images.More items….

What are good meta tags?

Meta tags are HTML tags that describe your page content to search engines and website visitors….Here are some good pointers for writing a title tag:Keep your title tag under 60 characters if possible.Add words that indicate what your content is about, such as “How to,” “Review,” “Best,” “Tips,” “Top,” “Find,” or “Buy”More items…•

What are meta tags and meta descriptions?

Title tags and meta descriptions are bits of HTML code in the header of a web page. They help search engines understand the content on a page. A page’s title tag and meta description are usually shown whenever that page appears in search engine results. (We’ll look at some examples of this later.)

How long until Seo takes effect?

4 to 6 monthsMany SEO firms will tell you that it takes 4 to 6 months to start seeing results. That’s generally accurate, but bear in mind this is when you start seeing results, and SEO results grow over time. Whatever results you’re getting at 6 months should be considerably less than what you’re getting at 12 months.

Does Google use meta description?

In short, Google does not use information in the keywords meta tag or the description meta tag to actually rank pages, but it does use the meta description text to create search snippets. Sometimes.

Does meta descriptions affect ranking?

Well, in theory, meta descriptions do not affect SEO. This is an official statement from Google, released in 2009. However, since meta descriptions show in the search engine results, they can affect CTRs (click through rates), which are linked to SEO & rankings.

What is a meta tag example?

Meta tags provide information about the webpage in the HTML of the document. … They can use this information for ranking purposes, to display snippets in search results, and sometimes they can ignore meta tags. Example of meta tags include the and <description> elements.<br /> <span id="qa-what-are-meta-tags"></span></p><h2 id="what-are-meta-tags">What are meta tags?</h2><p>The<meta> tag defines metadata about an HTML document. Metadata is data (information) about data.<meta> tags always go inside the<head> element, and are typically used to specify character set, page description, keywords, author of the document, and viewport settings.<br /> <span id="qa-how-do-meta-descriptions-work"></span></p><h2 id="how-do-meta-descriptions-work">How do meta descriptions work?</h2><p>A meta description is meta tag that acts as a 155-160 characters summary that describes the content of a web page. Search engines show it in search results when the meta description also includes the keywords being searched. … Below them you’ll see a description of no more than ~155 characters.</p><div class="mb-5"><iframe src="https://youtube.com/embed/rzxnwSR3i8A" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-why-is-google-not-showing-my-meta-description"></span></p><h2 id="why-is-google-not-showing-my-meta-description">Why is Google not showing my meta description?</h2><p>Source code is wrong The source code for your site should contain exactly one description meta tag. If the tag is missing or if more than one appears, you may not see the preferred description in search engines. Please view the source code for your site to determine if either of these situations apply.<br /> <span id="qa-how-long-should-meta-description-tags-be"></span></p><h2 id="how-long-should-meta-description-tags-be">How long should Meta description tags be?</h2><p>Meta descriptions can be any length, but Google generally truncates snippets to ~155–160 characters. It’s best to keep meta descriptions long enough that they’re sufficiently descriptive, so we recommend descriptions between 50–160 characters.<br /> <span id="qa-what-is-a-meta-description"></span></p><h2 id="what-is-a-meta-description">What is a meta description?</h2><p>The meta description tag in HTML is the 160 character snippet used to summarize a web page’s content. Search engines sometimes use these snippets in search results to let visitors know what a page is about before they click on it.</p><div class="mb-5"><iframe src="https://youtube.com/embed/KeamiF7Hrb0" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-i-create-a-meta-tag"></span></p><h2 id="how-do-i-create-a-meta-tag">How do I create a meta tag?</h2><p>Meta tags have to be placed in the so called HEAD part in the source of the website. We start very simple by adding the most important tags, a title and a description….Start SimpleStep 1 – Adjust the title in the source – HTML Title Tag. … Step 2 – Add a relevant description – meta description tag.More items…•<br /> <span id="qa-how-do-i-write-a-meta-description-for-seo"></span></p><h2 id="how-do-i-write-a-meta-description-for-seo">How do I write a meta description for SEO?</h2><p>Best Practices When Writing Meta DescriptionsLength should be up to 160 characters and no more!Use action-oriented language. It gets clicks!Make it specific and relevant. Put that keyword in!Don’t deceive searchers. They will hate you for that!Provide a solution or benefit. Create value!<br /> <span id="qa-how-do-you-write-a-meta-tag"></span></p><h2 id="how-do-you-write-a-meta-tag">How do you write a meta tag?</h2><p>Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words. Meta description should be no longer than 135 – 160 characters.Don’t exceed counts—The search engines will simply cut off excess text, potentially causing your links and descriptions to be less readable.</p><div class="mb-5"><iframe src="https://youtube.com/embed/GYsTsmbF2EE" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-are-meta-keywords-still-relevant-2020"></span></p><h2 id="are-meta-keywords-still-relevant-2020">Are Meta keywords still relevant 2020?</h2><p>Yes, they do, but not all Meta tags can help you in 2020. In my experience, if you want to rank high in Google in 2020 then you also need to focus on high-quality content and user satisfaction. The main goal of this post is to explain which Meta tags are good to go with and which are simply dead and have no use.<br /> <span id="qa-what-is-the-importance-of-meta-tags"></span></p><h2 id="what-is-the-importance-of-meta-tags">What is the importance of meta tags?</h2><p>Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website. They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings. Meta tags are an important part of a solid SEO strategy.<br /> <span id="qa-what-should-i-write-in-meta-description"></span></p><h2 id="what-should-i-write-in-meta-description">What should I write in meta description?</h2><p>Here are the elements you need to make a good meta description:Keep it up to 155 characters. … Use active voice and make it actionable. … Include a call-to-action. … Use your focus keyword. … Show specifications, where possible. … Make sure it matches the content of the page. … Make it unique.<br /> <span id="qa-how-often-does-google-update-meta-description"></span></p><h2 id="how-often-does-google-update-meta-description">How often does Google update meta description?</h2><p>7 to 15 daysHow long does it take for Google to update Meta Title and Description? The timing is impacted by various factors but if you maintain a good website then you may expect your meta tags to update in 7 to 15 days. In some situations, it can take even longer.</p><div class="mb-5"><iframe src="https://youtube.com/embed/81deLWy4nb8" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-i-change-meta-description"></span></p><h2 id="how-do-i-change-meta-description">How do I change meta description?</h2><p>Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.Navigate to the Yoast SEO Plugin. … Click on “Search Appearance” on the left side of the menu.Navigate to Archives along the top of the page.Change the “SEO title” and “Meta description”More items…•<br /> <script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"A meta description is meta tag that acts as a 155-160 characters summary that describes the content of a web page.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-do-meta-descriptions-work'\u003eread more\u003c/a\u003e"},"name":"🖐How do meta descriptions work?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Source code is wrong The source code for your site should contain exactly one description meta tag.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-why-is-google-not-showing-my-meta-description'\u003eread\u003c/a\u003e"},"name":"🖐Why is Google not showing my meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The \u003cmeta\u003e tag defines metadata about an HTML document.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-what-are-meta-tags'\u003ereading more\u003c/a\u003e"},"name":"🖐What are meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags have to be placed in the so called HEAD part in the source of the website.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-do-i-create-a-meta-tag'\u003eread\u003c/a\u003e"},"name":"🖐How do I create a meta tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Best Practices When Writing Meta DescriptionsLength should be up to 160 characters and no more!Use action-oriented language.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-do-i-write-a-meta-description-for-seo'\u003emore\u003c/a\u003e"},"name":"🖐How do I write a meta description for SEO?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta descriptions can be any length, but Google generally truncates snippets to ~155–160 characters.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-long-should-meta-description-tags-be'\u003econtinue reading\u003c/a\u003e"},"name":"🖐How long should Meta description tags be?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The meta description tag in HTML is the 160 character snippet used to summarize a web page's content.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-what-is-a-meta-description'\u003emore\u003c/a\u003e"},"name":"🖐What is a meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"7 to 15 daysHow long does it take for Google to update Meta Title and Description? The timing is impacted by various factors but if you maintain a good website then you may expect your meta tags to update in 7 to 15 days.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-often-does-google-update-meta-description'\u003econtinue reading\u003c/a\u003e"},"name":"🖐How often does Google update meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-do-i-change-meta-description'\u003ereading more\u003c/a\u003e"},"name":"🖐How do I change meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words.\u003ca 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href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-what-is-a-meta-tag-example'\u003elook at\u003c/a\u003e"},"name":"🖐What is a meta tag example?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Know Who Your Target Audience is.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-do-you-write-a-good-description'\u003econtinue reading\u003c/a\u003e"},"name":"🖐How do you write a good description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags are HTML tags that describe your page content to search engines and website visitors.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-what-are-good-meta-tags'\u003emore\u003c/a\u003e"},"name":"🖐What are good meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Title tags and meta descriptions are bits of HTML code in the header of a web page.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-what-are-meta-tags-and-meta-descriptions'\u003econtinue reading\u003c/a\u003e"},"name":"🖐What are meta tags and meta descriptions?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"4 to 6 monthsMany SEO firms will tell you that it takes 4 to 6 months to start seeing results.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-how-long-until-seo-takes-effect'\u003eread more\u003c/a\u003e"},"name":"🖐How long until Seo takes effect?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"In short, Google does not use information in the keywords meta tag or the description meta tag to actually rank pages, but it does use the meta description text to create search snippets.\u003ca href='https://vikaskashyapseo.com/qa/question-does-google-use-meta-description-for-ranking.html#qa-does-google-use-meta-description'\u003ereading more\u003c/a\u003e"},"name":"🖐Does Google use meta description?"}]}</script></p><script>var cachedBlocksArray = [];</script> </div></article><div class="entry-social"><div class="social-buttons"><span class="social-button social-button--vkontakte" data-social="vkontakte"><span data-counter="vkontakte"></span></span><span class="social-button social-button--facebook" data-social="facebook"><span data-counter="facebook"></span></span><span class="social-button social-button--telegram" data-social="telegram"></span><span class="social-button social-button--odnoklassniki" data-social="odnoklassniki"><span data-counter="odnoklassniki"></span></span><span class="social-button social-button--twitter" data-social="twitter"></span><span class="social-button social-button--whatsapp" data-social="whatsapp"></span></div></div><meta itemprop="author" 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