Quick Answer: How Do I Optimize Meta Description?

Can you have two meta description tags?

Typically, a page should only have one meta description.

If there are multiples, it is usually an accident, and may confuse search engines or bring a bit of uncertainty in how you can expect the SERP snippet to look..

What are meta tags and meta descriptions?

Title tags and meta descriptions are bits of HTML code in the header of a web page. They help search engines understand the content on a page. A page’s title tag and meta description are usually shown whenever that page appears in search engine results. (We’ll look at some examples of this later.)

What are meta keywords?

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

What is a meta description?

The meta description tag in HTML is the 160 character snippet used to summarize a web page’s content. Search engines sometimes use these snippets in search results to let visitors know what a page is about before they click on it.

How do you write a meta tag?

Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words. Meta description should be no longer than 135 – 160 characters.Don’t exceed counts—The search engines will simply cut off excess text, potentially causing your links and descriptions to be less readable.

What makes a good title tag?

Title tags should contain your main focus keyword. That’s so search engines (and people) will see the keyword early on. Here’s a title tag with the keyword right up front: Contrast that with this result that has the keyword closer to the end of the title tag: One tip: Make sure the keyword placement is organic.

How many meta keywords should I use?

There is no official limit on the number of meta keywords you can have. Each search engine sets their own rules. However, it is a good practice to have less than 10% of the total words of a page. If for example your page has 300 words it is better to have maximum 30 words in your meta keyword tag.

How do you write a meta description in 2020?

Optimal length It’s best to keep meta descriptions long enough that they’re sufficiently descriptive, so we recommend descriptions between 50–160 characters. Keep in mind that the “optimal” length will vary depending on the situation, and your primary goal should be to provide value and drive clicks.

How do I find meta description?

If you want to find out whether a given page is using meta tags, just right-click anywhere on the page and select “View Page Source.” A new tab will open in Chrome (in Firefox, it’ll be a pop-up window). The part at the top, or “head” of the page, is where the meta tags would be.

What does a meta tag look like?

A meta description tag should generally inform and interest users with a short, relevant summary of what a particular page is about. They are like a pitch that convinces the user that the page is exactly what they’re looking for. Meta descriptions, however, are not a direct ranking factor.

Does Google use meta keywords?

In short, Google does not use information in the keywords meta tag or the description meta tag to actually rank pages, but it does use the meta description text to create search snippets.

Where do meta tags go?

tags always go inside the element, and are typically used to specify character set, page description, keywords, author of the document, and viewport settings. Metadata will not be displayed on the page, but is machine parsable.

Are Meta keywords still relevant 2020?

Yes, they do, but not all Meta tags can help you in 2020. In my experience, if you want to rank high in Google in 2020 then you also need to focus on high-quality content and user satisfaction. The main goal of this post is to explain which Meta tags are good to go with and which are simply dead and have no use.

How do I improve my meta description?

How to Write Powerful Meta DescriptionsIgnore Character Count… To a Point. Stop agonizing over character count. … Use Keywords. Again, just because Google doesn’t use meta descriptions for ranking doesn’t mean that you shouldn’t include keywords. … Include a Call to Action. … Don’t Write a Meta Description.

How do I create a meta description for SEO?

Support meta descriptions with strong page titles.Use the keyword but don’t overuse it.Place the keyword near the front of the title.Focus on readers, not just search engines.Show benefits and value.Include your brand name when relevant.Write 50 to 60 characters.Write unique page titles for each page.

What is a meta description example?

A meta description is meta tag that acts as a 155-160 characters summary that describes the content of a web page. … The blue words at the top are the “Title Tag.” They’re the title of the web page. Below them you’ll see a description of no more than ~155 characters. This is the meta description.

What is the importance of meta tags?

Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website. They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings. Meta tags are an important part of a solid SEO strategy.

Can meta description be the same as content?

No Meta description cannot be the same as content. A meta description is an overall view of the content. The meta description must contain the focus keyphrase which is really important. It will help you to increase your ranking.