How do you write a good description? Know Who Your Target Audience is.
The first step to writing product descriptions is to define your target audience.
…
Focus on the Product Benefits.
…
Tell the Full Story.
…
Use Natural Language and Tone.
…
Use Power Words That Sell.
…
Make it Easy to Scan.
…
Optimize for Search Engines.
…
Use Good Images..
By using these meta tags, you can boost your website’s SEO.Title Tag. The title tag is the first HTML element that specifies what your web page is about. … Meta Description. … Canonical Tag. … Alternative Text Tag. … Robots Meta Tag. … Open Graph Meta Tags and Twitter Cards. … Header Tags. … Responsive Design Meta Tag.
element, and are typically used to specify character set, page description, keywords, author of the document, and viewport settings. Metadata will not be displayed on the page, but is machine parsable.
VIDEO
What do you write in a description? When writing descriptions that include features and benefits, keep in mind the following:You don’t have to list benefits of every feature. Pick the three highest value features.Describe the advantages of the features and what they bring to the table.Explain how it will solve a problem or help the customer.
Use the meta keywords tag to describe the page. Just remember that you’re still not likely to rank better than other pages that have textual information. Search engines are textual creatures. Give them what they want.
A meta description is an attribute within your meta tags that helps describe your page. This snippet of text may appear in the search engine results under your headline, though sometimes, search engines will pull a snippet of text from the main body copy of the page instead.
VIDEO
Google and other search engines no longer consider the keywords meta tag, but they are smart enough to figure out what keywords and phrases have been used in the pages content, title and meta description. Disregard the keywords meta tag all together and focus on your titles, descriptions, and on page content.
Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.Navigate to the Yoast SEO Plugin. … Click on “Search Appearance” on the left side of the menu.Navigate to Archives along the top of the page.Change the “SEO title” and “Meta description”More items…•
What makes a good title tag? Title tags should describe a benefit. Make sure your title tag is related to your content. It should read naturally and grab the reader’s attention. Keep in mind that you’re not trying to trick people. All you need to do is clearly assert some sort of benefit that users will receive if they click on your page.
VIDEO
A page’s meta description should intelligently (read: in a natural, active, non-spammy way) employ the keywords that page is targeting, but also create a compelling description that a searcher will want to click. It should be directly relevant to the page it describes, and unique from the descriptions for other pages.
Create good meta descriptions. Google will sometimes use the
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
VIDEO
How to Write Perfect Meta Descriptions for SEOMake Each Meta Description Unique. Each page of your website should have a unique meta description that accurately describes the page’s content. … Use Unique Target Keywords. … Don’t Make Them Too Short. … Don’t Make Them Too Long. … Write for Humans, Not Robots.
Now let’s look at tips for writing and optimizing them.Shoot For A Meta Description Length Under 1000px. Google will truncate meta descriptions longer than a certain length. … Use Your Main Keyword In Your Meta Description. … Start With A Question, Then Show You Have The Solution. … Include A Bonus.
Meta tags provide information about the webpage in the HTML of the document. … They can use this information for ranking purposes, to display snippets in search results, and sometimes they can ignore meta tags. Example of meta tags include the
and <description> elements.<br /> <span id="qa-how-do-you-write-a-meta-tag"></span></p><h2 id="how-do-you-write-a-meta-tag">How do you write a meta tag?</h2><p>Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words. Meta description should be no longer than 135 – 160 characters.Don’t exceed counts—The search engines will simply cut off excess text, potentially causing your links and descriptions to be less readable.<br /> <span id="qa-are-meta-keywords-still-relevant-2020"></span></p><h2 id="are-meta-keywords-still-relevant-2020">Are Meta keywords still relevant 2020?</h2><p>Yes, they do, but not all Meta tags can help you in 2020. In my experience, if you want to rank high in Google in 2020 then you also need to focus on high-quality content and user satisfaction. The main goal of this post is to explain which Meta tags are good to go with and which are simply dead and have no use.</p><div class="mb-5"><iframe src="https://youtube.com/embed/81deLWy4nb8" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-you-write-a-meta-description"></span></p><h2 id="how-do-you-write-a-meta-description">How do you write a meta description?</h2><p>How to write a great meta descriptionStick to your brand voice and tone, but also keep it conversational.Include your primary keyword if you can do so naturally.Make sure you convey value to the reader.Include a call-to-action, i.e. “Learn more here.”Write in active voice.More items…•<br /> <script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to Write Perfect Meta Descriptions for SEOMake Each Meta Description Unique.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-you-write-meta-title-and-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯How do you write meta title and meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Create good meta descriptions.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-does-google-use-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯Does Google use meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-are-meta-words'\u003eread more\u003c/a\u003e"},"name":"🗯What are meta words?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Do stick to character counts— Title tag should be around 60 – 72 characters in length or about 5 – 10 words.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-you-write-a-meta-tag'\u003eread more\u003c/a\u003e"},"name":"🗯How do you write a meta tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Yes, they do, but not all Meta tags can help you in 2020.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-are-meta-keywords-still-relevant-2020'\u003eread more\u003c/a\u003e"},"name":"🗯Are Meta keywords still relevant 2020?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to write a great meta descriptionStick to your brand voice and tone, but also keep it conversational.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-you-write-a-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯How do you write a meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Now let's look at tips for writing and optimizing them.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-you-write-a-meta-description-in-2020'\u003eread more\u003c/a\u003e"},"name":"🗯How do you write a meta description in 2020?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags provide information about the webpage in the HTML of the document.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-is-a-meta-tag-example'\u003eread more\u003c/a\u003e"},"name":"🗯What is a meta tag example?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"\u003cmeta\u003e tags always go inside the \u003chead\u003e element, and are typically used to specify character set, page description, keywords, author of the document, and viewport settings.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-where-do-i-put-meta-tags'\u003eread more\u003c/a\u003e"},"name":"🗯Where do I put meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"When writing descriptions that include features and benefits, keep in mind the following:You don't have to list benefits of every feature.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-do-you-write-in-a-description'\u003eread more\u003c/a\u003e"},"name":"🗯What do you write in a description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Use the meta keywords tag to describe the page.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-i-use-meta-keywords'\u003eread more\u003c/a\u003e"},"name":"🗯How do I use meta keywords?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"A meta description is an attribute within your meta tags that helps describe your page.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-where-is-the-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯Where is the meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Know Who Your Target Audience is.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-you-write-a-good-description'\u003eread more\u003c/a\u003e"},"name":"🗯How do you write a good description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"By using these meta tags, you can boost your website's SEO.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-are-good-meta-tags'\u003eread more\u003c/a\u003e"},"name":"🗯What are good meta tags?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Title tags should describe a benefit.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-makes-a-good-title-tag'\u003eread more\u003c/a\u003e"},"name":"🗯What makes a good title tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"A page's meta description should intelligently (read: in a natural, active, non-spammy way) employ the keywords that page is targeting, but also create a compelling description that a searcher will want to click.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-what-is-a-good-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯What is a good meta description?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Google and other search engines no longer consider the keywords meta tag, but they are smart enough to figure out what keywords and phrases have been used in the pages content, title and meta description.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-does-google-use-meta-keywords'\u003eread more\u003c/a\u003e"},"name":"🗯Does Google use meta keywords?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Changing the SEO Titles and Meta Descriptions for ArchivesLogin to your WordPress site.\u003ca href='https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html#qa-how-do-i-change-meta-description'\u003eread more\u003c/a\u003e"},"name":"🗯How do I change meta description?"}]}</script></p><script>var cachedBlocksArray = [];</script> </div></article><div class="entry-social"><div class="social-buttons"><span class="social-button social-button--vkontakte" data-social="vkontakte"><span data-counter="vkontakte"></span></span><span class="social-button social-button--facebook" data-social="facebook"><span data-counter="facebook"></span></span><span class="social-button social-button--telegram" data-social="telegram"></span><span class="social-button social-button--odnoklassniki" data-social="odnoklassniki"><span data-counter="odnoklassniki"></span></span><span class="social-button social-button--twitter" data-social="twitter"></span><span class="social-button social-button--whatsapp" data-social="whatsapp"></span></div></div><meta itemprop="author" content="Jekyll1911"><meta itemscope itemprop="mainEntityOfPage" itemType="https://schema.org/WebPage" itemid="https://vikaskashyapseo.com/qa/quick-answer-where-do-i-write-meta-description.html" content="Quick Answer: Where Do I Write Meta Description?"><meta itemprop="dateModified" content="2020-11-26"><meta itemprop="datePublished" content="2020-11-26T23:37:27+03:00"><div itemprop="publisher" itemscope itemtype="https://schema.org/Organization" style="display: none;"><meta itemprop="name" content="vikaskashyapseo.com"><meta itemprop="telephone" content="vikaskashyapseo.com"><meta itemprop="address" content="https://vikaskashyapseo.com"></div></main></div><aside id="secondary" class="widget-area" itemscope itemtype="http://schema.org/WPSideBar"><div class="sticky-sidebar js-sticky-sidebar"><div id="wpshop_widget_articles-2" class="widget widget_wpshop_widget_articles"><div class="widget-articles"><article class="post-card post-card--vertical"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/quick-answer-what-are-the-3-words-better-than-i-love-you.html">Quick Answer: What Are The 3 Words Better Than I Love You?</a></div><div class="post-card__description"> What are the three words better than I love you?</div><div class="post-card__meta"> <span class="post-card__comments">0</span></div></div></article><article class="post-card post-card--vertical"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/how-do-i-send-a-mass-email.html">How Do I Send A Mass Email?</a></div><div class="post-card__description"> How do I send a mass email and hide recipients?</div><div class="post-card__meta"> <span class="post-card__comments">0</span></div></div></article><article class="post-card post-card--vertical"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/question-what-are-the-steps-of-seo.html">Question: What Are The Steps Of SEO?</a></div><div class="post-card__description"> How can I learn SEO at home? 6 Steps to Learn SEO for</div><div class="post-card__meta"> <span class="post-card__comments">0</span></div></div></article><article class="post-card post-card--vertical"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/quick-answer-is-google-it-certification-free.html">Quick Answer: Is Google IT Certification Free?</a></div><div class="post-card__description"> How much does Google it support certificate cost?</div><div class="post-card__meta"> <span class="post-card__comments">0</span></div></div></article><article class="post-card post-card--vertical"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/quick-answer-what-are-seo-tactics.html">Quick Answer: What Are SEO Tactics?</a></div><div class="post-card__description"> Is SEO paid for? You pay nothing when a user clicks</div><div class="post-card__meta"> <span class="post-card__comments">0</span></div></div></article></div></div></div></aside><div class="related-posts fixed"><div class="related-posts__header">You may also like</div><div class="post-cards post-cards--vertical"><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/how-can-i-get-seo-results-fast.html">How Can I Get SEO Results Fast?</a></div><div class="post-card__description">How long does it take to get SEO results?</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/is-pokemon-go-illegal.html">Is Pokemon Go Illegal?</a></div><div class="post-card__description">How many people died from Pokemon go? According to</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/why-do-companies-use-google-analytics.html">Why Do Companies Use Google Analytics?</a></div><div class="post-card__description">What is better than Google Analytics? 10 Great Google</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/question-how-much-do-google-courses-cost.html">Question: How Much Do Google Courses Cost?</a></div><div class="post-card__description">How can I get Google certified for free? How to Get</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/question-how-do-i-become-a-product-tester-for-apple.html">Question: How Do I Become A Product Tester For Apple?</a></div><div class="post-card__description">How do I become a product tester for Amazon?</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/quick-answer-what-is-the-most-googled-thing-2020.html">Quick Answer: What Is The Most Googled Thing 2020?</a></div><div class="post-card__description">What is trending on Google? Exploring What’</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/how-often-should-you-post-on-linkedin.html">How Often Should You Post On LinkedIn?</a></div><div class="post-card__description">How often should I post on LinkedIn 2020?</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div><div class="post-card post-card--vertical post-card--thumbnail-no w-animate"><div class="post-card__body"><div class="post-card__title"><a href="https://vikaskashyapseo.com/qa/what-skills-do-i-need-for-freelancing.html">What Skills Do I Need For Freelancing?</a></div><div class="post-card__description">What skills are needed to be a freelancer?</div><div class="post-card__meta"><span class="post-card__comments">0</span><span class="post-card__views">0</span></div></div></div></div></div></div></div><div class="advertising-after-site fixed"></div><div class="site-footer-container"><footer id="colophon" class="site-footer site-footer--style-gray full"><div class="site-footer-inner fixed"><div class="footer-widgets footer-widgets-3"><div class="footer-widget"></div><div class="footer-widget"><div id="recent-posts-2" class="widget widget_recent_entries"><div class="widget-header">Recent Posts</div><ul><li> <a href="https://vikaskashyapseo.com/qa/how-can-i-get-seo-results-fast.html">How Can I Get SEO Results Fast?</a></li><li> <a href="https://vikaskashyapseo.com/qa/is-pokemon-go-illegal.html">Is Pokemon Go Illegal?</a></li><li> <a href="https://vikaskashyapseo.com/qa/why-do-companies-use-google-analytics.html">Why Do Companies Use Google Analytics?</a></li><li> <a href="https://vikaskashyapseo.com/qa/question-how-much-do-google-courses-cost.html">Question: How Much Do Google Courses Cost?</a></li><li> <a href="https://vikaskashyapseo.com/qa/question-how-do-i-become-a-product-tester-for-apple.html">Question: How Do I Become A Product Tester For Apple?</a></li></ul></div></div><div class="footer-widget"><div id="search-2" class="widget widget_search"><form role="search" method="get" class="search-form" action="https://vikaskashyapseo.com/"> <label> <span class="screen-reader-text">Search for:</span> <input type="search" class="search-field" placeholder="Search…" value="" name="s"> </label> <button type="submit" class="search-submit"></button></form></div></div></div><div class="footer-bottom"><div class="footer-info"> © 2021 vikaskashyapseo.com</div><div class="footer-counters"></div></div></div></footer></div></div> <script type='text/javascript'>var settings_array = {"rating_text_average":"average","rating_text_from":"from","lightbox_display":"1","sidebar_fixed":"1"};
var wps_ajax = {"url":"https:\/\/vikaskashyapseo.com\/wp-admin\/admin-ajax.php","nonce":"d1b1f2cf3a"};</script> <script type="text/javascript" defer src="https://vikaskashyapseo.com/wp-content/cache/wmac/js/wmac_f8aaad4a06ac32a26de47695f95af8e3.js"></script></body></html>