What Are The 10 Principles Of Customer Strategy?

What are the 5 steps in strategic planning?

5 Step Process for Developing a Strategic PlanStep 1: Write a Vision Statement.

Step 2: Write a Mission Statement.

Step 3: Perform a Gap Analysis.

Step 4: Write SMART Goals.

Step 5: Monitor Progress..

What are the six pillars of customer service?

The Six PillarsIntegrity. Integrity comes from consistent organizational behavior that demonstrates trustworthiness. … Resolution. Customer recovery is highly important. … Expectations. … Time and Effort. … Personalization. … Empathy.

What are customer strategies?

“Customer strategy” is a big tent. A customer strategy might inform distribution, supplier, innovation, selling, marketing, or research activities. … Frost & Sullivan defines the term as the process of increasing revenue by better understanding, anticipating, and responding to customers’ changing needs.

What are the 4 principles of customer service?

Really, it boils down to four things.Being Where Our Customers Are. The first driving principle is providing contextual in-product help whenever possible. … Making It Easy to Find Answers Fast. … Consistency and Compassion. … Closing the Loop.

How do you target new customers?

10 Steps To Target And Connect With Potential Customers…Survey Customers. … Research Your Competitors And Find Out Who Their Customers Are. … Target Ads. … Smart Social Media. … Respond To Every Email, Tweet, Facebook Comment, And Phone Call; Adjust Yourself As Necessary. … Affiliate Marketing. … Establish Trust In Your Community: Publish User Reviews, Get Likes, Syndicate Articles.More items…•

What are the 7 principles?

The 7 Principles of the Constitution (popular sovereignty, limited government, separation of powers, checks and balances, judicial review, federalism, and republicanism) explained.

What are benefits of good customer service?

Boost Customer Loyalty. One of the key benefits of good customer service is that customers will stick around. … Upsell and Cross-sell Opportunities. … Bolster Business Growth. … Enhance Brand Reputation. … Attract the Best Talent. … Prompt Word of Mouth Recommendations. … Identify Communication Bottlenecks.

What makes a good customer experience?

To make a great customer experience, make a customer journey map, create buyer personas, establish a positive connection with customers, ask for and act on feedback, create helpful content, and build a community.

What are the principles of strategy?

For companies that truly embrace strategy through execution, principles like these become a way of life.Aim High. … Build on Your Strengths. … Be Ambidextrous. … Clarify Everyone’s Strategic Role. … Align Structures to Strategy. … Transcend Functional Barriers. … Become a Fully Digital Enterprise. … Keep It Simple, Sometimes.More items…•

What are the 4 growth strategies?

The four main growth strategies are as follows:Market penetration. The aim of this strategy is to increase sales of existing products or services on existing markets, and thus to increase your market share. … Market development. … Product development. … Diversification.

What are the 3 levels of strategy?

The three levels of strategy are:Corporate level strategy: This level answers the foundational question of what you want to achieve. … Business unit level strategy: This level focuses on how you’re going to compete. … Market level strategy: This strategy level focuses on how you’re going to grow.

What are 3 important qualities of customer service?

The 8 Customer Service Skills And Traits You Should Look ForEnthusiasm.Communication skills.Customer Empathy / Compassion.Patience.Stress Management.Flexibility.Charisma.Company knowledge.

What are the basic principles of customer service?

Here are seven customer service principles that can help you transform your support operations and deliver the best experience every time.Support customers as a team. … Listen to customers (and share their feedback). … Don’t be a robot. … Be honest about what you don’t know. … Practice empathy. … Know your product.More items…•

What are the strategies to attract customers?

Here are 10 common marketing strategies companies use to reach more customers, encourage repeat business and build brand loyalty:Leverage social media.Start a blog.Maximize search engine optimization (SEO)Create a call to action (CTA)Engage influencers.Build a mailing list.Create an affiliate program.More items…•

What are the five strategic elements?

Regardless of which approach you choose, however, every strategic plan needs five key elements in order to achieve the intended results.Mission. This defines why you exist as an organization. … Guiding principles. … Value propositions. … Destination points. … Areas of focus/strategies.

What is a good customer?

Great Customers are Advocates. Great customers, when they truly are getting tremendous value from your product, become more than just happy. They do more than just references. They give you more than just high customer satisfaction marks. They become advocates.

How do I find my customers?

Every small business owner wants to attract new customers. Here are 10 time-tested ways to help you bring in “new blood.”Ask for referrals. … Network. … Offer discounts and incentives for new customers only. … Re-contact old customers. … Improve your website. … Partner with complementary businesses. … Promote your expertise.More items…•

What is excellent customer service?

1. Excellent customer service involves meeting and surpassing expectations. It means showing the customer how important he or she is to you and the business by interacting with he or she in a friendly- helpful and positive way.

What are the 4 types of customers?

The four primary customer types are:Price buyers. These customers want to buy products and services only at the lowest possible price. … Relationship buyers. … Value buyers. … Poker player buyers.

How can I get 100 customers?

6 foolproof ways to get your startup its first 100 customersAsk friends. And their friends. … Blog away. There’s tons of reasons why you should start a blog. … Find your internet tribe. Blend in. … Email in the cold. “Stick a fork in cold email because it is done.” … Give stuff for free. People love getting free stuff. … Affiliate marketing: pay your influencers.

What are the 5 types of customers?

Here are five sales-oriented types of customers you will encounter.Potential customer – The Potential Paul. … New customer – New Neil. … Impulsive Customer – Impulsive Iggy. … Discount customer – Discount Dan. … Loyal customer – Loyal Larry.